A recent campaign to promote Ghanaian music content is already making waves with lots of players in the industry already pledging their support for the initiative.
The campaign dubbed “I support 80% Ghana music on our airwaves”, aims at gaining more airplay for Ghanaian music and contents of same on radios and TVs in order to promote the growth of our music brands as well as the industry which in the long term helps the development individual brands and attractiveness.
The CEO of George Britton interactive, having listened to complaints from many industry players, started the I support 80% GH Music to help change the dangerous trend with some publicists, brand manager, artistes, DJs etc. already joining the campaign.
In an interview with Ghana's Hits after Hits maker, Guru, he stated it was very important to push the agenda, explaining that it will help promote not just the artistes, but the whole entertainment industry and also attract the needed help in terms of investor.
“The more we play our songs, the more we promote our artist and their songs to the public promoters will have no choice than to book the Ghanaian artistes for shows because their songs are known (hits) and they can entertain the audience when booked as well as their foreign counterparts.”
Guru, however, advised musician to produce good music to make it easy for disc jockeys(DJs) to play the music, not because it is the duty but because the music is good.The campaign dubbed “I support 80% Ghana music on our airwaves”, aims at gaining more airplay for Ghanaian music and contents of same on radios and TVs in order to promote the growth of our music brands as well as the industry which in the long term helps the development individual brands and attractiveness.
The CEO of George Britton interactive, having listened to complaints from many industry players, started the I support 80% GH Music to help change the dangerous trend with some publicists, brand manager, artistes, DJs etc. already joining the campaign.
In an interview with Ghana's Hits after Hits maker, Guru, he stated it was very important to push the agenda, explaining that it will help promote not just the artistes, but the whole entertainment industry and also attract the needed help in terms of investor.
“The more we play our songs, the more we promote our artist and their songs to the public promoters will have no choice than to book the Ghanaian artistes for shows because their songs are known (hits) and they can entertain the audience when booked as well as their foreign counterparts.”
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