Skip to main content

OGILVY LEADS AFRICAN SABRE AWARDS TAKING 17 OUT OF 37 AWARDS

Ogilvy has emerged triumphant in the global PR industry’s prestigious SABRE Awards for the Africa Region, with Ogilvy offices capturing 43% of all trophies awarded.

The SABRE Awards are the world's largest PR awards programme, recognising superior achievement in branding and reputation in North America, EMEA, Asia-Pacific, Latin America, South Asia and Africa.

The pan-African Ogilvy network carried the day by winning a total of 17 awards for Ghana, Kenya and the South Africa offices for the SABRE Awards Africa.

“2018 was a remarkable year for us and our clients because the communication landscape has become very dynamic. These awards symbolize that we are moving with the times and our integrated communications approach is helping us solve our clients’ most pressing business challenges while reaching our targeted audiences through ideas that grab earned media and influence, to build brands that matter,” said Mr. Mathieu Plassard, CEO, Ogilvy Africa.

“Over the last years, in line with our integrated approach, we have assembled teams that deliver effective communication work for our clients in line with growing demand for strategic communication in an earned media world,” said Plassard.

A total of five awards were presented to Ogilvy Ghana - two (2) wins for Integrated Marketing, and Mining and Extractive industries and three (3) Certificates of Excellence and

1.    Integrated Marketing (Winner) - Ghanaians Against Child Abuse (GACA) — UNICEF and Government of Ghana

2.    Mining and Extractive Industries (Winner) – Kosmos Innovation Center (Global and Ghana) — Kosmos Energy Ltd with Ogilvy Ghana

3.    Food and Beverage (Certificate of Excellence) - Coca-Cola World Cup Campaign (Ghana & Nigeria) — Coca-Cola West Africa Business Unit

4.    Corporate Image (Certificate of Excellence) – Kosmos Innovation Center (Global and Ghana) — Kosmos Energy Ltd

5.    Mining and Extractive Industries (Certificate of Excellence)  - Gold Fields 25TH Anniversary 2018 — Gold Fields Ghana Ltd with Ogilvy Ghana

In addition, Ogilvy Ghana has secured a prestigious finalists’ spot in the 2019 Platinum Sabre Award for Best in Show for the GACA campaign.

In total, 37 SABRE trophies will be presented to African campaigns this year in Kigali, Rwanda on May 16th 2019.

Comments

Popular posts from this blog

ONUA TV INTRODUCES NEW EXCITING CONTENT

Ghanaians and viewers of Onua TV, a subsidiary of Media General Group, Ghana’s leading Media Company will soon have a lot more exciting television viewing experience as the network is set to introduce new and refreshing content. In the coming weeks, Onua TV will introduce new programmes with two of them starting from Monday 27th April 2020; Onua Maakye (Morning Show) and COVID-19 Nkomo, A third show, 100 Degrees will start airing on Friday 1st May 2020.  Onua Maakye (Morning Show) is a daily three hour show from Monday to Friday between 6am and 9am. It is an informative and entertaining television magazine programme which will tackle the very issues of concern for the citizenry with very thrilling segments.  COVID – 19 Nkomo is a one hour television show which gives updates on the COVID-19 pandemic, capturing the impact of the disease on various aspects of social life in the country. It also offers education and awareness creation for the public on how to avoid getting or s...

The Wait Is Over: 26th TGMA Nominees Set To Drop This Saturday

The air is electric in Ghana's music scene as the long-anticipated nominee announcement for the 26th Telecel Ghana Music Awards (TGMA) is nearly here. Mark your calendars for Saturday, 15th March, when the nominees will be revealed live on TV3 and across the Ghana Music Awards official social media channels. Get ready for an exciting ride—this year's nominations promise to be some of the most competitive yet. After weeks of submissions and meticulous deliberations, music fans across the country will finally learn which artists and groups will be contending for the highly coveted awards. The Road to the Nominees Announcement It all began on 21st January 2025, when nominations officially opened for the TGMA. Artists and groups had until 16th February to submit their works released between January 1st and December 31st, 2024. The response was nothing short of phenomenal, with over 1,500 entries pouring in from more than 130 talented artists and groups—a true testament to the dynam...

FDA & Ghana Standards Authority Approve Abova Alkaline Water.

The Food and Drugs Board Authority and Ghana Standards Authority have officially agreed to the production of Abova Alkaline Water in Ghana. The license was given to Abova Water Company, producers of the premium alkaline water a few months ago. This was after the two government bodies tested the natural mineral water and were convinced of its health benefits for the human body. The Brands, Events and Communication manager, Mark Sebastian Ashigbui expressed joy for the consent to produce mass production of their products in Ghana. According to him, “the core objective of Abova Alkaline Water is to make health care and healthy living available through consumption of Abova judging its extensive health benefits for all and all ages.” Mr. Ashigbui continued that “the company is here to stay for good till it meets its vision for the Ghanaian populace.” Abova Premium alkaline water has a pH rating of 8.0 – 8.4. It is a highly purified, ultra-premium alkaline mineral ...