Skip to main content

OGILVY LEADS AFRICAN SABRE AWARDS TAKING 17 OUT OF 37 AWARDS

Ogilvy has emerged triumphant in the global PR industry’s prestigious SABRE Awards for the Africa Region, with Ogilvy offices capturing 43% of all trophies awarded.

The SABRE Awards are the world's largest PR awards programme, recognising superior achievement in branding and reputation in North America, EMEA, Asia-Pacific, Latin America, South Asia and Africa.

The pan-African Ogilvy network carried the day by winning a total of 17 awards for Ghana, Kenya and the South Africa offices for the SABRE Awards Africa.

“2018 was a remarkable year for us and our clients because the communication landscape has become very dynamic. These awards symbolize that we are moving with the times and our integrated communications approach is helping us solve our clients’ most pressing business challenges while reaching our targeted audiences through ideas that grab earned media and influence, to build brands that matter,” said Mr. Mathieu Plassard, CEO, Ogilvy Africa.

“Over the last years, in line with our integrated approach, we have assembled teams that deliver effective communication work for our clients in line with growing demand for strategic communication in an earned media world,” said Plassard.

A total of five awards were presented to Ogilvy Ghana - two (2) wins for Integrated Marketing, and Mining and Extractive industries and three (3) Certificates of Excellence and

1.    Integrated Marketing (Winner) - Ghanaians Against Child Abuse (GACA) — UNICEF and Government of Ghana

2.    Mining and Extractive Industries (Winner) – Kosmos Innovation Center (Global and Ghana) — Kosmos Energy Ltd with Ogilvy Ghana

3.    Food and Beverage (Certificate of Excellence) - Coca-Cola World Cup Campaign (Ghana & Nigeria) — Coca-Cola West Africa Business Unit

4.    Corporate Image (Certificate of Excellence) – Kosmos Innovation Center (Global and Ghana) — Kosmos Energy Ltd

5.    Mining and Extractive Industries (Certificate of Excellence)  - Gold Fields 25TH Anniversary 2018 — Gold Fields Ghana Ltd with Ogilvy Ghana

In addition, Ogilvy Ghana has secured a prestigious finalists’ spot in the 2019 Platinum Sabre Award for Best in Show for the GACA campaign.

In total, 37 SABRE trophies will be presented to African campaigns this year in Kigali, Rwanda on May 16th 2019.

Comments

Popular posts from this blog

Telenovela Channel Eva+ Launches On GOtv And DStv In November

Eva+ will begin airing on Tuesday, 1st of November on GOtv Plus on channel 113 as well as all DStv packages on channels 142.  Similarly to Eva, Eva+ will offer high production value Latin American telenovelas fully dubbed in English and Portuguese languages, and will be the first channel in AMC Networks International UK’s (AMCNI UK) regional portfolio to be available on MultiChoice’s DTT platform. Louise Cottrell, Vice President, Affiliate Sales for AMCNI UK said: “We are delighted to expand our telenovela offerings and partner with MultiChoice in introducing Eva+ to the African market. Telenovelas are increasingly popular in the region, so it’s exciting that with Eva+ offered on GOtv in addition to DStv, we will now be able to reach brand new viewers with our top quality content.”

M.ANIFEST TO ROCK GENEVA JULY 6

Ghanaian Hip Hop artist M.anifest is set to thrill music lovers in Geneva, Switzerland on July 6 as the opening act for the Summer Series, Musique en ete. M.anifest who has performed extensively in Europe will outdoor some new songs off his soon to be released fourth studio album, Nowhere Cool as well as old hits. Nowhere Cool is a narrative-based exploration of the idea that ”the grass is always greener,” against a musical backdrop which is an ambitious and progressive fusion of Hip-Hop and music of Ghanaian origin. The much anticipated solo project is bound to contain some surprises and M.anifest who says he is putting finishing touches to the album cannot wait to unveil the track list and album artwork later this summer.

Catch The Best In Local Entertainment Only On DStv And GOtv This Africa Month

As Africa Day (25 May) approaches, viewers are in for a thrilling television viewing treat, thanks to the growing number of exciting locally-produced quality programmes available on the hyperlocal free-to-air channels and local channels on DStv and GOtv. From Zambezi Magic, Mzansi Magic, Mzansi Bioskop and Mzansi Music [IS20] to eight Africa Magic channels along with the East Africa-dedicated channels: Maisha Magic East and Maisha Magic Bongo [E36]. This month, feast your eyes on more exciting local content made in Africa, for African for our viewers on DStv and GOtv: · Lip Sync Battle Africa kicked off on 30 April 2016 on MTV Base, and has already recorded epic combats Denrele vs Ebuka, and Flavour vs Maps Maponyane. The show is hosted by the Koko master, D’Banj and well as South Africa’s Pearl Thusi. Catch your favourite local stars as they compete for the title belt of Lip Sync Battle Africa, tune in to MTV Base (DStv channel 322, GOtv channel 72) on Saturday 14 ...